Cashflow Copywriting and Marketing

About Rowan

• rhrjruk

  A "marketing strategy" is a plan for using marketing tools to pursue a marketing objective. For example: let's say I want to sell hair-coloring to old men. I develop a marketing strategy for advertisements on the TV network news, because old guys watch the news. I also decide to use images of younger women in those ads, because I've found that older men think darkening their hair will instantly make them babe-magnets.

  "Strategic marketing", on the other hand, is using marketing to further a specific business strategy. So, continuing the old man hair-coloring example from above, let's say I want my hair-color business to be 100% web-based. My strategic marketing will be to pinpoint gray-haired male users of the internet.
  References :

• http://www.seotrafficspider.com/ Robert Alaney

  Interesting!

  I feel like there is a scarcity of good marketing today. Good marketing means which can convert the leads into sales. The only marketing that has moved me in the last couple of years is Social Media Optimization.

• http://www.rowanshead.com cashflowco

  Social media allows people to have a two conversation.

  Marketing 101 people have a problem them help them by providing a solution.

  Social media lets you build a relationship and you can join the conversation by adding value.

  cheers

  rowan

• http://www.seotrafficspider.com/ Robert Alaney

  Interesting!

  I feel like there is a scarcity of good marketing today. Good marketing means which can convert the leads into sales. The only marketing that has moved me in the last couple of years is Social Media Optimization.

• http://www.rowanshead.com cashflowco

  Social media allows people to have a two conversation.

  Marketing 101 people have a problem them help them by providing a solution.

  Social media lets you build a relationship and you can join the conversation by adding value.

  cheers

  rowan