What Does Marketing Consulting Entail?

I have worked as a copywriter and strategy developer with various advertising & Marketing firms as an employee, now i wish to do my own thing and i'm thinking it is only logical that i go into consulting because that's where i havee expertise. that's why i need to know more about what marketing consulting entails before i get into it.

Here's what the US Dept of Labor has to say:

"Marketing consulting services firms provide assistance to firms in areas such as developing new products and pricing, forecasting sales, planning and implementing a marketing strategy, and improving customer service. A pharmaceutical firm, for example, might seek advice as to whether it should remove a drug from the market, or a retail clothing chain might seek advice regarding the most effective way to market and sell its clothes—in a direct-mail or online catalog or over the telephone. Clients also might seek the help of a marketing consultant to set up business franchises or license their products."

Hope that helps!

How can i sell my goods online too. Do i need to consult any internet marketing strategy consulting firm?

Readers who read this post also like these Related posts:

1. Does Anyone have Any Advice on How to Win Marketplace Business Simiulation, the Strategic Marketing Simulation (the war game)? it is tough to say how without knowing your numbers. in...
2. Employee Engagement Consulting in St. Louis | Marketing Communications in St. Louis? I am looking for Employee Engagement Consulting in St. Louis or Marketing Communications. Does...
3. How Much is Standard Payment for Marketing Consulting? I Will be Running the Marketing for Startup.? The fact that this is a startup may have a great deal to do...
4. How Can I Sell My Goods Online Too. Do I Need to Consult Any Internet Marketing Strategy Consulting Firm? How can i sell my goods online too. Do i need to consult any...