Who We Work With

Cashflow Copywriting & Marketing

Business Marketing Consultants – Marketing by Social Media

Helping small businesses with limited technical resources to grow their web presence.

Cashflow Copywriting & Marketing works with small businesses to find more qualified leads and converting them to clients.

Who We Work With

We work with small businesses who realise it is becoming more expensive and harder to get in front of new prospects.

Small businesses are looking at better ways to find and qualify their target market, and they also understand that old school advertising (interrupting via newspaper, radio and television) is costly and not very effective.

Our clients are seeking to dominate their market.

These small businesses are also looking to grow their revenues and increase their profits; they want to be able to communicate with Gen Y, which will outnumber the Baby Boomers (96% of them have already joined a social network).

Cashflow Copywriting & Marketing’s clients have had enough of the Doom and Gloom and want to get on with growing their business. They also realise there is plenty of opportunities around as their opposition have given up and are curled in the foetal position.

Most of the clients we work with fall into one (or more) of the following situations:

They are doing okay, but want to do better;
They are stagnant and not growing; or
They are free-falling into a death spiral.

If you answered “yes” to one (or more) of the above, then keep reading.

Is Your Business Facing these Issues or Similar Challenges?

When I talk to small business owners, they are constantly telling me how hard business is.

Your business is struggling to maintain its profits in a downward-spiraling economy and your margins are shrinking.

§ Your sales cycle seems to take forever.

More and more competitors are trying to buy business by working for cost or below, hoping they will survive until their business turns around (death wish).

§ The bigger players are hurting, so they are moving into your space and trying to steal your best customers away from you.

There seems be no loyalty! Customers vote with their wallets and are going for the cheapest price.

§ You are spending sleepless nights worrying how you are going to pay your bills and feeling like you can barely keep your head above water!

Your business exhausts you; you are working 60 to 70 hours or more a week and you are lucky if you take home more than your employees do.

§ You are working longer hours to get the same result or a lesser return!

… there’s just no time for your family … or yourself.

If some of these statements are true for you, then we want to work with You

For a company to hire Cashflow Copywriting & Marketing, they need to want to grow their business.

What kind of Clients work with Cashflow Copywriting & Marketing?

Our clients typically share many of the following characteristics. If any of these characteristics fit you well, the chances are we can help you remove the worry of obtaining more customers.

Our target market is characterised by businesses that have had enough of the Doom and Gloom and want to get on with growing their business.

You are passionate about the business you are building and are motivated to get results.
You have been “doing okay” in business, but you are tired of just “okay”. You have watched other similar businesses grow faster yours and wonder if you will ever “get over the hump” and get some momentum; you would love to feel what it’s like to really have your business fly.
You understand the importance of marketing because you realise there is plenty of opportunities to seize.
You realise that conventional advertising is too expensive and has minimal impact on their business (except empty your wallet).
You are finding it hard to get new clients and you want to stand out by offering value.
You are looking at practical ways to reach new customers.
You are aware you need to have a website and be found in a Google search, you just have no idea how to achieve this.
You enjoy finding creative solutions with practical applications.
You are willing to invest in your business.
You like to work collaboratively and in partnership.
You are knowledgeable in your field and are looking for someone to help you leverage your knowledge to generate leads.
You expect results and are committed to long-term implementation versus a band-aid approach.

Finally, our clients share a certain frustration with the results of traditional marketing approaches.

Their instincts tell them there must be a better way. Fortunately, there is, and for selected clients, that is where Cashflow Copywriting & Marketing comes in.

Now that you know the kind of clients we work with, the issues we help them resolve and what our clients need to do to ensure their success, click here to learn more about How We Work and the Results you can expect.

Helping Small Business to Put all the Pieces of the Social Media Puzzle Together

Cashflow Copywriting & Marketing provides Copywriting and Business Marketing Consultants services, specialising in Marketing by Social Media.

Rowan Shead originally set up Cashflow Copywriting & Marketing (CCM) to help small business as he foresaw the dramatic rise in the cost and difficulty in locating, meeting and presenting to new prospects. Experienced in working with small business for more than 23 years, he understands the pain, frustration and cost constrictions of running a small business because as this is where he practices every day.

In his consulting practice, Rowan continually sees small businesses struggle to find, present and make enough sales to grow their business in a highly competitive market.

Cashflow Copywriting & Marketing is a practical Company that gets results for small business and has learnt how to put all the pieces of the social media jigsaw together and applies them to “bricks and mortar” companies.

If you ask small business:

“Are they happy with the amount of traffic their website generates?” and “Do they know how this traffic converts?”

Most business owners want more traffic and have no clue if it produces any extra business.

Social media, or online word of mouth, has the powerful influence of peer groups making many traditional marketing (Madison Ave Advertising) strategies redundant. Social media marketing allows them to build relationships with people who require their service at a fraction of the cost of advertising.

Using any one of the Web 2.0 sites, you have a pretty good tool, but when you partner them together that’s when the magic occurs. Cashflow Copywriting & Marketing knows how to Link these sites together so they become a powerful force.